Logo Design. Global Brands (Bibliotheca Universalis) multilingual
- Автор:
- by Julius Wiedemann (Editor)
- Видавництво:
- Taschen
- Категорія:
- Фірмовий стиль та логотипи
- Мова:
- англійська
- Обкладинка:
- тверда
- ISBN:
- 9783836576758
- Рік видання:
- 2019
- Кількість сторінок:
- 608
950.00 грн.
Про книгу
Following up on the best-selling Bibliotheca Universalis logo manual, this second volume focuses on corporate identity. In a globalized world, more and more symbols convey values such as trust, quality, or reliability. This catalog comprehensively breaks down how texts, images, and ideas are condensed into distinctive brands.
From airlines and groceries, sportswear and computers, museums, and magazines, to car brands, music labels, pharmaceuticals, and internet portals, this band offers around 4,500 brand logos including complete background information about designers, year of origin, and country, as well as brands and companies. A great reference book for anyone interested in the ideas and concepts that branding is based on.