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Combining art and design principles with creative storytelling and professional expertise, Design for Motion: Fundamentals and Techniques of Motion Design covers everything a true motion designer needs to bring their artistic visions to life and confidently fulfill client commissions.
In this updated second edition of Design for Animation: Fundamentals and Techniques of Motion Design, author Austin Shaw explores the principles of motion design, teaching readers how to creatively use the essential techniques of this multifaceted, innovative medium to create compelling style frames, design boards, and motion design products. The lessons are complemented by gorgeous full-color illustrations and hands-on exercises that allow you to apply the techniques in a direct, practical context. Leading industry experts, innovators, and rising stars share their professional insights, personal stories, and their own work as case studies.
This second edition also includes updated information on the following topics:
- Illustration Techniques - Typography - Compositing - Visual Storytelling - Integrating 3D Elements - Social/Mobile First Design Approaches - Portfolio and Concept Development - How to Develop a Unique Design Style, and More
Immerse yourself in the world of motion design and master the essential techniques of this multifaceted, innovative medium. On the accompanying website (routledge.com/cw/shaw), you will find video tutorials, a collection of student work, and much more.
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