Creating Characters for the Entertainment Industry. Character Design for Animation, Illustration & Video Games

Immerse yourself in the colorful and exciting world of character design in Character Design for the Entertainment Industry! Join professional illustrators, cartoonists, and comic book artists as they demonstrate with examples how to successfully emphasize form and proportion.

With their help, you will master key concepts such as gestures, color, poses and facial expressions and learn to create unforgettable heroes, villains and monsters. Working through the suggested exercises, you will learn basic creative skills that can be applied to both digital and traditional media.

So let's go behind the scenes of the animation, illustration and video game industries, where you'll learn how briefs are created and characters are developed!

This book will become an indispensable assistant for both students and professional designers. The authors focused on teaching the designer to adapt his work to the individual needs of the audience, to the specifics of media, marketing and production — and despite the defined framework to create dynamic, vivid and original characters.

- Gain insight into the character design process from an entertainment industry perspective and how characters are created for cartoons, illustrations and video games.

- Follow professional artists through the main stages of working on original briefs, from thinking through initial ideas and creating sketches to making changes and designing the final version.

- Learn how artists respond to customer feedback and how they successfully incorporate it into their creations.

- Fuel your own character design creativity with invaluable tips, insights and expert advice.